CLIENT: Sigma Nu Fraternity  PROJECT: Visual Brand, Collateral Assets and Marketing Strategy
DETAILS: A visual brand, collateral assets and a marketing strategy were created for the Sigma Nu Fraternity with the goal of increasing alumni involvement. The campaign included events, digital and print components that allow alumni to identify how they would like to be involved based on the specifics of the opportunity and commitment level required. A branded web portal was created to then allow an alumnus to quickly and easily communicate their interest for rapid contact and implementation.